April 5, 2007 | Megan Lisonbee Scott of Salt Lake City, a senior majoring in public relations at Utah State University, won the Utah PR Student of the Year competition, sponsored by Richter7, the state’s largest, locally-owned advertising and public relations agency.

The award, which includes a $1,000 scholarship, is given to a Utah college student each year on the basis of academic record, work experience and aptitude for success in public relations as demonstrated through a written case study and oral presentation, according to Tim Brown, Richter7 partner.

“Creating the PR Student of the Year award pushes for excellence from future professionals in the field,” Brown said. “We’ve seen excellent students surface from Utah State University. Three of the last five recipients have been from USU, which speaks very highly of the university and its leadership.”

Award contenders were asked to generate a hypothetical public relations plan for Hollywood star Lindsay Lohan. The goal was to restore her image and regain her credibility as a responsible and dedicated young actress.

Richter7 makes this scholarship available annually and it is open to all Utah college students pursuing a degree or career relating to public relations.

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