Can't Scare the Old Gray Lady:

"Good journalism for an intelligent general audience is hard. And we’re really good at it. Taking on The Times is not as easy as waving a credit card and proclaiming yourself 'fair and balanced. . . .' We have every reason to feel confident that we can hold our own if [Rupert] Murdoch decides to build The Journal beyond its business-reader base. In all the Murdoch parlor-gaming, I don’t hear anyone suggesting that he would attempt to match the depth of our coverage in culture, science, education, health, religion, sports, lifestyle, etc., etc. Not to mention business coverage that even devout Journal readers find they can't afford to miss."

-- Bill Keller, editor, New York Times, on Murdoch's promised Wall Street Journal challenge to Times national dominance, Oct. 16, 2007